Overview
Product description and implementation details.
The "Roller" template is a custom creative solution for Google Ad Manager that allows you to create eye-catching and engaging ads that drive conversions. This template displays a banner in the form of a horizontal scrolling ticker, with the banner sliding horizontally from one edge of the browser to the opposite edge and then repeating the process indefinitely.
You can configure the "Roller" template to spin around from a specific side, as well as customize the speed of the sliding. The template also includes the option to enable the banner to stop when the user hovers their mouse over it, providing a more interactive and engaging experience.
Overall, the "Roller" template is a powerful and flexible advertising solution that helps you create eye-catching and engaging ads that drive conversions. Its customizable features and dynamic design make it a valuable tool in your marketing strategy.
It supports all image formats and is compatible with any version of Google Ad Manager, including the free version. Supports serving via out-of-page and size-defined ad units.
Last updated: · View release notes
Extend with JavaScript callbacks
Adapt creatives to your website without modifying site code.
Use callback events to:
- Sync with sticky headers
- React to viewport changes
- Trigger animations
- Integrate custom site behavior
- Optimize layout appearance
Our support team can help you plan and implement JS callback integrations for your site.
View JS callback documentation
Features
- Supports asynchronous and synchronous GPT tags
- Upload an image directly or enter URL to a hosted image
- Responsive
- Set sliding animation speed and direction
- Freeze sliding animation when a user hovers over the banner
- Show banner on page load or after seconds entered, or when a user scrolled down to a defined position
- Serve with or without clickthrough URL
- Set location for the close button
- Close ad automatically after a specified time or with the close button
- Track ad impressions with 3rd-party tracking URL or 3rd-party tags
- Supports out-of-page ad-units (impressions counts only when an ad is visible)