Baselayer

Creative template for DoubleClick for Publishers (DFP). This template shows simple banner (base ad) and a layer above the content when a user interacts with the base ad.

Features

Supports asynchronous/synchronous tags Upload image, or provide image or HTML5 ad by URL for base ad and layer
Responsive layer Possible base ad hiding when layer is visible
Show layer immediately after page load Show layer on click onto or mouse over base ad
Layer auto-close after a time delay With/without target URL
Various locations for layer close button 3rd-party impression tracking option
Pure JavaScript (no external JS libraries) Easy installation (import ready file and instructions included)
One year creative template updates for free Unlimited free technical support by email for one month
 
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Frequently asked questions (FAQ)

What creative formats supported?

This creative template supports most popular image formats (.jpg, .png, .gif) and HTML5 (.html) ads. HTML5 ads can be used by its web address (URL) only.

Is Flash (SWF) format supported?

Flash (.swf) files not supported in this custom creative templates. We do not maintain Flash format because most modern internet browsers disable Flash content by default currently.

How to use HTML5 ads?

To use HTML5 ad in this creative template, You need to get banner landing page URL firstly. Follow these steps:

  1. Upload all HTML5 banner assets to remote server (via FTP for example);
  2. Get URL to uploaded HTML5 ad landing page file (index.html usually);
  3. Provide this URL in this custom creative template field "File URL" and set fields "Source Type" value to "iFrame";
  4. Set other template fields values as required and save it.

How to track clicks for HTML5 ads?

There are two options to track clicks: use HTML5 ad that has a clickTag variable implemented in it and set its name to template's "clickTAG name" field or use any HTML5 ad and set "Add Global clickTAG" field to "YES".

Can I use HTML5 ads without clickTAG and track clicks?

Yes. This creative template includes a unique technique that allows track clicks for any HTML5 ad, even without click tracking variable implemented in it.

Can I change custom creative template default values?

Yes, You can change creative template default values. After You imported template, click on the field in the column Name and enter a new default value in the field Default value. You can change default values later.

Is this creative template works with DoubleClick for Publishers Small Business?

Yes. All DoubleClick for Publishers (DFP) templates made by Genecy.com are created and tested for DFP Small Business mainly.

What access rights in DFP required to install this custom creative template?

This creative template can install any user with a role that has "Edit creative templates" permission checked. Users with roles Administrator or Trafficker have this permission by default.

What ad unit size required for this custom creative template?

You can use existing ad units. Template's base ad will be in size as an ad unit.

Release notes

Version: 1.2.0 Updated: July 4, 2017
View changelog
1.0.0
  • Initial release
May 13, 2017
 
1.1.0
  • New option - display and customise “Show Layer” button.
May 25, 2017
 
1.2.0
  • New feature: frequency capping for showing layer on page load;
  • Show loading spinner while HTML5 layer loaded.
July 4, 2017
 
€ 99
$ 115.77
Charges to your account will be made in Euros. USD prices are provided as a convenience and are only an estimate based on current exchange rates. Local prices will change as the exchange rate fluctuates.
This creative template is a one-time purchase which includes a license for creative template updates and support

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