Updated Template Installation Options in Google Ad Manager

Back on April 20, 2018, we encountered an issue with the import/export functionality in DoubleClick for Publishers (now Google Ad Manager, GAM). This led us to develop a “Manual Installation” module to ease the template installation process for our clients. This module provided step-by-step instructions for installing each GAM template, with a design mirroring the GAM form to simplify the process.

We also integrated a ‘Copy to Clipboard’ button next to each text field to speed up copy/paste tasks. Access to this module was via a “Manual Installation” button placed next to the “Download” button.

Fast forward to now, the file import functionality in GAM has long been restored, simplifying the template installation process once more. However, we continue to offer the “Manual Installation” module as an alternative for our clients. Our aim remains to provide flexible and user-friendly installation options for our Genecy templates.

Slider

Creative template for Google Ad Manager (GAM), formerly DoubleClick for Publishers (DFP). This creative template makes a banner slide out from any side of the browser and shows it over a web page content.

Parallaxer

Creative template for Google Ad Manager (GAM), formerly DoubleClick for Publishers (DFP). This creative template shows banner with parallax effect - keeps the banner in the background and in the fixed position while a user is scrolling up or down.

Roller

Creative template for Google Ad Manager (GAM), formerly DoubleClick for Publishers (DFP). This creative template shows repeatedly image banners fixed to the bottom of a browser window and spins it around in horizontal direction.

Backgrounder

Creative template for Google Ad Manager (GAM), formerly DoubleClick for Publishers (DFP). This creative template shows an HTML (or image) creative as a background.

Slash

Creative template for Google Ad Manager (GAM) displays two images in one container - partially visible. By moving the mouse cursor or touching the divider on touchscreens, the user covers or uncovers the images of the creative.

Sitebar

Creative template for Google Ad Manager (GAM), formerly DoubleClick for Publishers (DFP). This creative template shows a fully visible ad at all times thanks to its dynamic adaptation to the screen size. It fills the empty side next to the frame of a website.

Baselayer

Creative template for Google Ad Manager (GAM), formerly DoubleClick for Publishers (DFP). This creative template shows banner over web page's content in the fixed position when a user interacts with the base banner.

Catfisher

Creative template for Google Ad Manager (GAM), formerly DoubleClick for Publishers (DFP). This creative template shows a banner that appears over the webpage at the bottom of the browser window and keeps that position during user scroll. Also known as Catfish.