Overview
Product description and implementation details.
The Welcomer creative template for Google Ad Manager is a high-viewability ad format that displays a banner at the top of the web browser, pushing down the website content for easy viewing. This ad format is designed to be fully visible on page load, allowing users to easily scroll down to view the website content.
One of the key features of the Welcomer template is its customizable background. This allows you to select a background color or image that best aligns with your brand and marketing goals. The template also includes a customizable "Scroll down" tip, which can be modified to fit your brand's tone and style.
In addition to these customization options, the Welcomer template is also optimized for mobile devices, ensuring that your ads are delivered effectively across all devices and platforms. This template is a great choice for advertisers looking to increase visibility and engagement with their target audience.
Supported formats: all image formats, hosted HTML creatives and HTML (JavaScript) code/tags.
This template works with any Google Ad Manager version, including the free version. Supports serving via out-of-page and size-defined ad units.
Last updated: · View release notes
Extend with JavaScript callbacks
Adapt creatives to your website without modifying site code.
Use callback events to:
- Sync with sticky headers
- React to viewport changes
- Trigger animations
- Integrate custom site behavior
- Optimize layout appearance
Our support team can help you plan and implement JS callback integrations for your site.
View JS callback documentation
Features
- Supports asynchronous GPT tags
- Upload an image directly or enter HTML code, or enter URL to self-hosted image or HTML5 banner
- Supports responsive banners
- Serve with or without clickthrough URL
- Easily track clicks for any creative, even for HTML5 banners without clickTAG implemented
- Supports a scroll-down tip for a better user experience.
- Set location for the close button
- Supports "Active View" feature
- Track ad impressions with 3rd-party tracking URL or 3rd-party tags
