Rotator

Cycles through multiple images with smooth fade or motion effects.

Compatible with all GAM versions
Rotator - Google Ad Manager creative template

$169 single template $699/year for access to 20+ templates

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Creative template for Google Ad Manager

The Rotator is a creative template for Google Ad Manager (GAM) and former DoubleClick for Publishers (DFP). It effortlessly cycle through a series of images with various animation styles for an engaging and visually appealing ad experience.

Features:

  • Support for up to 12 images, allowing you to create a diverse and dynamic ad campaign.
  • Flexibility to use one global click URL or assign different URLs for each image, enabling precise targeting and tracking.
  • Multiple animation styles to choose from, such as move up/down, move left/right, and fade, for a captivating visual experience.
  • Adjustable interval between rotations, giving you control over the ad's pacing and user engagement.
  • Customizable background options, including paddings, colors, and images, to perfectly match your brand's aesthetic.
  • Optional navigation buttons, allowing users to manually browse through the images if desired.
  • Compatibility with 3rd-party tracking URLs and tags, ensuring seamless integration with your preferred analytics tools.

Use Case: Imagine a client providing a set of equally-sized images, intending to showcase all of them within a single ad slot with a specified rotation interval. Traditionally, publishers would create a GIF for this purpose. However, with the Rotator template, there's no need for a separate tool. The template streamlines the banner creation process while offering a wealth of customization options and features to make your ads stand out.

The Rotator template supports all image formats and is compatible with any version of Google Ad Manager, including the free version. It can be served via size-defined ad units only. Enhance your ad campaigns with the Rotator template and captivate your audience with its sleek animations and customizable design.

Last updated: 2025-01-19 · View release notes

Screenshots

Features

  • Supports asynchronous GPT tags
  • Upload images directly or enter URLs to self-hosted images
  • Show or hide navigation buttons to rotate a carousel
  • Set auto-rotating speed
  • Serve with or without clickthrough URL
  • Supports "Active View" feature
  • Track ad impressions with 3rd-party tracking URL or 3rd-party tags

Open the Interactive Preview

Change template fields and verify behavior directly on the preview page — test functionality and review features before installing.

Check this template’s functionality and features on the preview page.


What’s Included

Template & Access

  • Import-ready file for Google Ad Manager (no watermark, no dependencies)
  • Access to generate customized import-ready template files
  • Setup guide and documentation

Support & Maintenance

  • E-mail support (response time depends on your plan)
  • Assistance with configuration for optimal ad performance
  • Bug fixes and compatibility updates for this template (plan-based)

Usage & License

  • Perpetual usage — imported template files can be used indefinitely
  • Usage on unlimited Google Ad Manager networks and websites
  • Unlimited impressions

Functionality

  • Access to the JS callbacks library for extended functionality
  • Supports a wide range of third-party click and impression tracking systems
  • Widely tested and verified across various publisher websites and GAM setups
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Simple, Transparent Pricing

Choose the plan that fits your needs. All plans include professional support and regular updates.

Solo Template

Perfect for single projects

$169 one-time

Perpetual license (no auto-renew)

  • 1 chosen template
  • Unlimited usage across GAM networks & websites
  • Included support coverage: 1 GAM network + 1 website for 30 days
  • Email support SLA: ≤ 72h (business hours)
  • Updates: bug-fixes & compatibility for this template for 1 year
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Creator Library

For creative professionals

$699 / year

$58 / month – Billed annually

  • All templates (current & future)
  • Unlimited usage across GAM networks & websites
  • Included support coverage: 1 GAM network + 1 website
  • Email support SLA: ≤ 48h
  • Continuous updates
Start Creator

Pro Library

For growing agencies

$1,399 / year

$117 / month – Billed annually

  • All templates (current & future)
  • Unlimited usage across GAM networks & websites
  • Included support coverage: up to 5 GAM networks & 10 websites
  • Email support SLA: ≤ 24h
  • Priority in update queue
  • Early access: 30-day head-start to new templates
  • $450 custom-template credit
Start Pro

Publisher Suite

For large enterprises

$2,899 / year

$242 / month – Billed annually

  • All templates (current & future)
  • Unlimited usage across GAM networks & websites
  • Included support coverage: all GAM networks & all websites
  • Email support SLA: ≤ 12h
  • Priority in update queue
  • Early access: 30-day head-start to new templates
  • $900 custom-template credit
  • Roadmap influence + onboarding session
Start Publisher

Frequently Asked Questions

Everything you need to know about our creative templates

Can I upgrade or downgrade my plan?

Yes — plan changes can be made anytime via Stripe Checkout and take effect immediately. Upgrades are prorated automatically.

Can I upgrade from Solo to a subscription later?

Yes. If you purchased a Solo template, you can upgrade to any subscription within 30 days and we’ll credit the Solo purchase price toward your first year. The credit is applied at checkout; if you don’t see it, contact support and we’ll take care of it.

Is there a free trial available?

We don’t offer a free trial. However, you can buy a Solo template to do a quick trial run and upgrade to a subscription later.

Every account also includes two free templates — Iframer and Clipbanner — so you can test how our templates work before purchasing. If you still have concerns, contact us and we’ll help you evaluate fit.

What payment methods do you accept?

We currently accept credit/debit cards (Visa, MasterCard, American Express). Payments are processed securely by Stripe.

Can I cancel my subscription anytime?

Yes, you can cancel your subscription at any time. You'll retain access to all templates until the end of your current billing period.

What is a “custom template”?

A custom template is a creative template for Google Ad Manager built to your exact requirements (design, interactions, tracking, and integration details).

Standard pricing is $1300 per custom template. (Pro includes a $450 credit; Publisher includes a $900 credit.)

What support is included?

All plans include email support with response times varying by plan. Pro and Publisher plans include priority support and dedicated assistance.

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