Masthead
Displays a banner that becomes sticky when the main ad scrolls out of view.
$169 single template · $699/year for access to 20+ templates
Compare plans →Creative template for Google Ad Manager
The "Masthead" template is a custom creative solution for Google Ad Manager that allows you to create effective and engaging ads that drive conversions. This template combines a standard banner (base ad) with a sticky banner, which appears when the base ad goes out of view.
The "Masthead" template allows you to customize the appearance of the sticky banner, including the positioning and duration of its display. You can also use the base ad as the sticky banner, eliminating the need for separate banner files.
With a range of options to control the frequency and duration of the sticky banner's appearance, the "Masthead" template is a flexible and effective advertising solution that can be customized to meet the needs of your marketing strategy. Whether you want to capture the attention of your audience with a striking banner or drive conversions with a persistent and visible ad, the "Masthead" template has you covered.
It supports all image formats and hosted HTML creatives, as well as HTML (JavaScript) code or tags.
It is compatible with any version of Google Ad Manager, including the free version, and can be served via out-of-page and size-defined ad units.
Screenshots
Features
- Supports asynchronous and synchronous GPT tags
- Upload an image directly or enter HTML code, or enter URL to self-hosted image or HTML5 banner
- Responsive sticky layer
- Serve with or without clickthrough URL
- Easily track clicks for any creative, even for HTML5 banners without clickTAG implemented
- Set a sticky layer position
- Close a sticky layer automatically after a specified time or with the close button
- Set spacing and background color for a sticky layer
- Set location for the close button
- Track ad impressions with 3rd-party tracking URL or 3rd-party tags
Open the Interactive Preview
Change template fields and verify behavior directly on the preview page — test functionality and review features before installing.
Check this template’s functionality and features on the preview page.
What’s Included
Template & Access
- Import-ready file for Google Ad Manager (no watermark, no dependencies)
- Access to generate customized import-ready template files
- Setup guide and documentation
Support & Maintenance
- E-mail support (response time depends on your plan)
- Assistance with configuration for optimal ad performance
- Bug fixes and compatibility updates for this template (plan-based)
Usage & License
- Perpetual usage — imported template files can be used indefinitely
- Usage on unlimited Google Ad Manager networks and websites
- Unlimited impressions
Functionality
- Access to the JS callbacks library for extended functionality
- Supports a wide range of third-party click and impression tracking systems
- Widely tested and verified across various publisher websites and GAM setups
Simple, Transparent Pricing
Choose the plan that fits your needs. All plans include professional support and regular updates.
Solo Template
Perfect for single projects
Perpetual license (no auto-renew)
- 1 chosen template
- Unlimited usage across GAM networks & websites
- Included support coverage: 1 GAM network + 1 website for 30 days
- Email support SLA: ≤ 72h (business hours)
- Updates: bug-fixes & compatibility for this template for 1 year
Creator Library
For creative professionals
≈ $58 / month – Billed annually
- All templates (current & future)
- Unlimited usage across GAM networks & websites
- Included support coverage: 1 GAM network + 1 website
- Email support SLA: ≤ 48h
- Continuous updates
Pro Library
For growing agencies
≈ $117 / month – Billed annually
- All templates (current & future)
- Unlimited usage across GAM networks & websites
- Included support coverage: up to 5 GAM networks & 10 websites
- Email support SLA: ≤ 24h
- Priority in update queue
- Early access: 30-day head-start to new templates
- $450 custom-template credit
Publisher Suite
For large enterprises
≈ $242 / month – Billed annually
- All templates (current & future)
- Unlimited usage across GAM networks & websites
- Included support coverage: all GAM networks & all websites
- Email support SLA: ≤ 12h
- Priority in update queue
- Early access: 30-day head-start to new templates
- $900 custom-template credit
- Roadmap influence + onboarding session
Frequently Asked Questions
Everything you need to know about our creative templates
Can I upgrade or downgrade my plan?
Yes — plan changes can be made anytime via Stripe Checkout and take effect immediately. Upgrades are prorated automatically.
Can I upgrade from Solo to a subscription later?
Yes. If you purchased a Solo template, you can upgrade to any subscription within 30 days and we’ll credit the Solo purchase price toward your first year. The credit is applied at checkout; if you don’t see it, contact support and we’ll take care of it.
Is there a free trial available?
We don’t offer a free trial. However, you can buy a Solo template to do a quick trial run and upgrade to a subscription later.
Every account also includes two free templates — Iframer and Clipbanner — so you can test how our templates work before purchasing. If you still have concerns, contact us and we’ll help you evaluate fit.
What payment methods do you accept?
We currently accept credit/debit cards (Visa, MasterCard, American Express). Payments are processed securely by Stripe.
Can I cancel my subscription anytime?
Yes, you can cancel your subscription at any time. You'll retain access to all templates until the end of your current billing period.
What is a “custom template”?
A custom template is a creative template for Google Ad Manager built to your exact requirements (design, interactions, tracking, and integration details).
Standard pricing is $1300 per custom template. (Pro includes a $450 credit; Publisher includes a $900 credit.)
What support is included?
All plans include email support with response times varying by plan. Pro and Publisher plans include priority support and dedicated assistance.