Google Ad Manager creative template

Responsiver

Turns the ad container responsive so images or HTML banners scale to fill the space.

Commercial guarantees

  • Perpetual license
  • Dependency-free
  • No external requests
  • Import-ready GAM files
  • JS callback extensible
Responsiver - Google Ad Manager creative template

$169 single template $699/year for access to 20+ templates

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Overview

Product description and implementation details.

The "Responsiver" template is a custom creative solution for Google Ad Manager that allows you to create responsive ads that adapt to the size and dimensions of the container where the ad is displayed. This template keeps the defined aspect ratio of the creative, ensuring that the ad maintains its intended appearance and formatting regardless of the container it is displayed in.

The automatic determination of the creative container's height is an optional feature of the "Responsiver" template. It enables the container to adopt the size of the creative being used, making it an effective and efficient advertising solution that can be tailored to meet the needs of your marketing strategy. However, please note that HTML5 creatives should be responsive themselves to work correctly with this template.

The "Responsiver" template is particularly useful for 3rd party tags (HTML code) where the banner height is unknown. It allows you to create responsive ads that maintain their formatting and appearance in any container, even when the dimensions of the creative are not known. Try the "Responsiver" template today and take your advertising to the next level.

Supported formats: all image formats, hosted HTML creatives and HTML (JavaScript) code/tags.

This template works with any Google Ad Manager version, including the free version. It can be served via size-defined ad units only.

Last updated: · View release notes

Extend with JavaScript callbacks

Adapt creatives to your website without modifying site code.

Use callback events to:

  • Sync with sticky headers
  • React to viewport changes
  • Trigger animations
  • Integrate custom site behavior
  • Optimize layout appearance

Our support team can help you plan and implement JS callback integrations for your site.

View JS callback documentation
Example: JavaScript callback adding a branded logo overlay to a GAM creative template

Features

  • Supports asynchronous and synchronous GPT tags
  • Upload an image directly or enter HTML code, or enter URL to self-hosted image or HTML5 banner
  • Responsive. Adapts creative to its container size by keeping the creative aspect ratio.
  • Limit a maximum responsiveness width.
  • Serve with or without clickthrough URL
  • Easily track clicks for any creative, even for HTML5 banners without clickTAG implemented
  • Track ad impressions with 3rd-party tracking URL or 3rd-party tags
  • Google Ad Manager "Active view" measurement support.

In action

Interactive video demos of this template in real ad environments - not static screenshots.

Browse all showcase demos

Screenshots

Pricing

Buy this template or get the full library

All plans include
  • Unlimited websites
  • Unlimited GAM accounts
  • Unlimited line items & impressions
  • Perpetual license

Not sure if it will pay off?

Estimate your revenue increase based on your Google Ad Manager data.
See ROI, payback time, and when the investment breaks even.

Even small improvements (5-10%) can cover the plan cost within months.

Solo Template

For one-off campaigns or pilots

$169 one-time

Perpetual license (no auto-renew)

  • 1 chosen premium template + Responsiver (bonus)
  • Support for: 1 website for 30 days SLA ≤72h Updates for 1 year

Pro Library

Best for multi-site publishers

$1,399 / year

$117 / month – Billed annually

  • All premium templates
  • Support for:up to 10 websites
  • SLA ≤24h $350 custom-build credit

Publisher Suite

Best for agencies & multi-client ops

$2,899 / year

$242 / month – Billed annually

  • All premium templates
  • Support for:unlimited websites
  • SLA ≤12h $700 custom-build credit

20+
Premium templates
500+
Active publishers
65+
Countries served

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